tirani flavored syrups, wholesale tirani flavors

The Torani Story

The first use of their flavored syrups can be traced back to the North Beach neighborhood in San Francisco in 1925, when by mixing their syrups with sparkling water and ice, they introduced the classic Italian soda to local café owners. There was an overwhelming response that made it clear that the world was ready for a new way of drinking.

Today, their unique flavors are a part of lattes, ice teas, smoothies, salsas, and cocktails. With handwritten recipes from their hometown of Lucca, Italy, Rinaldo and Ezilda Torre introduced Torani syrups to the North Beach neighborhood of San Francisco in 1925. Mixing their syrup recipes with sparkling water, the Torres introduced the classic Italian soda to local cafes, and soon began mixing, blending and selling Torani Syrups from their Italian wholesale grocery.

In 1957, the Torre's son-in-law, Harry Lucheta, took over the business and guided Torani's growth from a small local San Francisco business to a brand that is loved around the world.

Fast forward to the early 1990s when Torani was at the helm of a new flavor movement in coffee. While sitting in San Francisco's Caffe Trieste, coffee industry veteran (and friend of Torani) "Brandy" Brandenburger spied Torani behind the counter and brought a bottle home to experiment with espresso and steamed milk. And thus, the first flavored caffe latte emerged, changing the pages of espresso history forever.

Today, our Torani family legacy is continued by Paul Lucheta and Lisa Lucheta. We have over 100 team members, produce an extensive portfolio of flavorful products, and continue to innovate for success. The popularity of specialty beverages and the support of cafés, restaurants and retailers have helped grow our brand for the last 80 years. Flavor seekers around the globe enjoy Torani in their favorite beverages everyday. And Torani continues to stay on the creative edge with new product lines and ideas. After all, you never know where the next revolutionary flavor innovation will appear, but you can be sure Torani will be there.

(Content courtesy of www.Torani.com)

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